WWD: APL Releases Limited-edition Styles for Breast Cancer Awareness
October 8, 2014
Athletic-wear brand Athletic Propulsion Labs (APL) has again partnered with the Women’s Cancer Research Fund in support of breast cancer awareness. APL's Co-Founders, Adam and Ryan Goldston have launched two limited-edition shoes.The Pink Looks.
Hoping to build on the amazing response they received last year, 2014 releases are the TechLoom Pro, a running sneaker for men and women-$140, and the Vision Low, a basketball sneaker for men-$150.
As part of APL's efforts to support Breast Cancer Awareness, Athletic Propulsion Labs (API) will donate 10% of the gross sales price for each pair of the APL® Men’s and Women’s TechLoom Pro (Pink/Pink) and Vision Low Men’s Basketball Shoe (Pink/Pink) sold from October 2014 through December 2014 to the Women’s Cancer Research Fund, a charitable program of the Entertainment Industry Foundation, with a minimum guaranteed donation of $2,500 for the limited release. Click here for the full story.