HOT TOPIC: Kelly Ripa Fronts Persona Nutrition Giving New Meaning to the Daily Vitamin
ABC Daytime host Kelly Ripa, Live with Kelly & Ryan, is taking on anti-aging and wellness in style. Ripa, now the face of Persona Nutrition, is a real advocate for personalized nutrition. Persona, creates science-backed, uniquely personalized vitamin programs. Each customized program uses high-quality, bioavailable ingredients, delivered to customers' doorsteps.
Ripa shares "I try my hardest to maintain a healthy lifestyle—as many of us do—but you can't always stay on top of everything. Persona's custom recommendations and access to nutritionists are what make this collaboration a natural fit for me," says, Ripa. "I never realized all of the different ways vitamins and daily supplements could support my health goals. For example, as a working mom, rest can be hard to come by—and Persona has given me the gift of sleep."
Throughout the campaign, Ripa will make appearances in various marketing and public relations activities to showcase Persona's commitment to providing education on science-based nutritional recommendations. She will create rich content for the brand, particularly in the social media space, where fans can engage with Ripa and learn how she maintains a healthy lifestyle.
Follow her on Instagram at @KellyRipa and follow along through @PersonaNutrition by using the hashtag #PersonaPack